Jana Franklin

Jana Franklin is a serial entrepreneur, franchise expert, and business efficiency strategist based in St. Louis, Missouri. She is the Founder and CEO of CEO Concierge, a premium virtual assistant agency that connects fast-moving entrepreneurs and executives with highly trained virtual assistants from the Philippines, enabling them to delegate effectively and lead with clarity. Her leadership philosophy is rooted in intentional delegation, team alignment, and creating space for visionary thinking.

Jana's entrepreneurial journey began in the world of franchising, where she successfully launched, scaled, and sold several Fantastic Sams and Jimmy John's locations under her company, Strange Allegro. Over a decade of owning and operating franchises taught her the value of building resilient teams, leading by example, and designing systems that allow businesses and people to thrive. Her pivot to the virtual space came after witnessing a growing need among high-level entrepreneurs for reliable, values-aligned executive support. Beyond her professional work, Jana served as President of Entrepreneurs' Organization (EO) St. Louis, where she fostered community and connection among growth-minded founders.