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She is sure, she is straw is straw, She is true,
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is true, she is praise, pray, is she is you.
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Hello, everyone, welcome to today's Word of Mom Radio Here
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on the Word of Mom Media Network. I'm your host,
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Dori Di Carlo, and you know we are here week
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after week, show after show, breaking those myths that mopreneurs
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and business women, especially those of us building our businesses
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from home, that we're just dabbling in between bake sales
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and getting our nails done. We're not. We are smart,
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we are savvy, and we are sharing the wisdom of
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women in business and in life. And I'm looking forward
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to bringing today's guest into our coaching corner. Nadia from
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is a marketing coach and startup strategist who helps aspiring
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founders and corporate escapees turn big ideas into bold, profitable
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businesses without the fluff, burnout and bs. With twenty years
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of experience in global brand marketing and startups, Nadia brings
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the strategy and the soul to early stage business building.
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She's on a mission to help purpose driven misfits master
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their marketing foundations so they can stop winging it, stand out,
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and finally get traction so Let's forget the revenge body.
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Nadia is all about the revenge business. She's here to
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help you rewrite the rules, build something real, and finally
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take charge of your career and your life. And I
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gotta tell you, I love that attitude. So with that
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being said, Nadia, welcome to Word of Mom Radio.
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Thank you so much for having me, Dary.
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It is my pleasure, and I would love for you
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to take us on that corporate journey of yours that
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led you to do what you do now.
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Oh, I'd love to me. It's always the road down
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memory lane. I started my career back where I grew
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up in Europe. I'm originally from Germany. The longer you
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hear me talk, the accent is going to creep in.
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So to bear with me. So, born and raised in Germany.
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I started my career out in advertising agencies, started just
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right off the bat, just you know, as advertising agency
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work is in TV and movies, as it is portrayed
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that it is, that's how it is really you. You
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swim while you sink. Luckily I was able to swim.
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I did that for over ten years and then jumped
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over to the dark side, went over to corporate and started,
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you know, taking on first leadership roles in marketing departments,
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and from there stumbled from startups back to corporate and
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then ultimatively landed on my own two feet and started
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my own business. And the way that all came about
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really was this first, this trifecta that I kind of
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in my career path, which I believe a linear career path.
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That's it's no longer really the desirable path, right. We
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all bounce around and sometimes you go with the flow,
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and sometimes you go with whatever opportunities present to you, right,
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And so for me that was really the trefect of
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advertising agencies, corporate leadership, and startup advisory and so bringing
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all of that together, I'm now a business coach, and
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what I really love doing most is helping people overcome
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that fear and this perception that building your own business
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is really scary. So there's a lot about the mindset
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shifts that I coach my clients on, but really fundamentally
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helping you to understand what are the foundations that you
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have to have in place before you ship, but also
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how much of the things that a business that makes
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a business really successful just comes from doing it, putting
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yourself out there even when you feel that you're not ready.
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So it's a lot about the mindset, building the foundations
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and kind of helping you through that confidence building that
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yes you can build your own business, Yes you can
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run your own show. Yes you do not need a
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paycheck or or anyone else to tell you that you're ready.
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It's all within you. And that is what really lights
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me up nowadays.
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I love that. I really do, as somebody who's been
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a mompreneur since nineteen ninety four started back in last
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century with all of this, and I find it wonderful
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and it's funny because I honestly think that COVID did
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a lot to open people's eyes to women that have
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built businesses from home, thinking, like I said in our beginning,
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you know that we're just dabbling. They don't realize the
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discipline it takes and everything to run a business while
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you're running a home and doing all of that. And
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I love the idea of your breakup with the corporate grind.
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So how can somebody tell Nadya when it is time
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to move on from what they are doing and don't
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go out there on their own?
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Yeah, I think while it is obviously very individual right,
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some of us just know I got to run there
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these your body knows first. So I think the first
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thing that I would recommend is to be incredibly honest
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with yourself, to sit down and reflect on are you
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staying in this job because of extrinsic motivations or reasons
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expectations or is this something that you still find joy in?
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And I think when the answer of these things lean
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towards well, there's external expectations. And that's just how we've
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been raised. You have you know, you get your job,
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you get the paycheck, and you have the perceived safety
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off of the benefits that it pays. But we all
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know that especially over here in the US, like this
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is employment at will, and anytime that job can be
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like the rock pulled away under your feet. Poof, it
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can be gone tomorrow. And once you realize that, I
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I just don't want to get up in the morning.
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Right.
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We all know that the Sunday is scaries that put
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in your stomach when you open up your laptop on
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a Monday morning and you just you know you have
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to drive to the office. Listen to your body. I
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think when when your body is screaming at you that
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this is not the place to be, then then that
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is a very telling symtom. For myself, it was definitely
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the combination of reaching the glass ceiling and at the
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same time feeling incredibly exhausted and empty inside. And it
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wasn't because yes, I worked sixty seventy eighty hours a week,
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as you do incorporate especially the high you climb up there,
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and I made it all the two way to the top.
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And I was sitting in these boart meetings and I
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was thinking to myself, I'm not feeling this. This is
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not what I was hoping for. Everybody had promised me
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once I rereached the top of the food chain, once
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you reach your goal, and then well then what? And
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I realized that that I was chasing some kind of
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dream and some kind of version of success that wasn't
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really mine. And so for me it really came physically, mentally, emotionally,
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all my bodies breaking down and forcing me to completely
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stop and reevaluate what that is that I really want
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to do with my life. Because it's not to please
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other people, it's to fulfill some kind of norm that
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society shaped, but it is about finding what really lights
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you up and if you don't have that if you
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dread every day to go to work, if already on
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a Wednesday, you count the hours back to the weekend
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just for it to go Saturday, Sunday done. Life happens,
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not just in between work life is every day is
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your life, and you should be able to enjoy every
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hour of the day, right. And so my mission is
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to show people that it's not just about you know,
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the work life balance, You're gonna do both. It's one
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thing you live one life, and the more you can live,
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live and work in a really healthy balance and you
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can really show up as your true full self. You
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don't have to put on the mask on a Monday,
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and you don't go completely haywire in Mayhem on a
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Friday night, because finally you break up when you reach
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that level of safety and security and fulfillment. That is
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where your whole nervous end system is finally able to
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breathe and get out of that fight flight freeze response.
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And so a lot what I would tell you is
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for you to listen to your body, to sit down
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and really truly check in with yourself. And so it's
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all about being honest with yourself. I think that's going
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to be the very first step.
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I think it's very important. And you know, as I
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read in your bio, you say, forget the revenge body,
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let's talk about the revenge business. I just think that's
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a phenomenal term. I really do. I love that. Why
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do you think there's that way to reclaim that freedom
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and that success in having that revenge business. Let's go
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for it.
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Yeah, I think the reclaiming I just got goosebumps when
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you said it. I think that's something that is so
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true to me, the revenge business. This term just popped
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up into my head when I started talking about breaking
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up with corporate. And as I mean, we've all been
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probably you know, everybody listening had some short some form
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of relationship ending. And if maybe it's your choice, maybe
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it was not your choice, but either way, you breaking
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up is such a such a shift, it's such a change,
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and that really throws off everything. It throws up your
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throws off your routines, the way your body feels, your
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thought patterns. So it's such a huge disruption. And so
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I felt when I was thinking about breaking up with corporate,
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it just immediately reminded me of you know, back then
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my divorce, the ultimate breakup of I thought, this is
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what I'm going to do for the rest of my life.
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Think career, think partner. And then you wake up one
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morning and you say, whoa, it's not that. And so
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these kind of these kind of shifts, this kind of
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huge change in your life can either re energize you,
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it can wake you up, or it can completely break
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you down. But no matter where you're at, it is energy.
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And when you reclaim that energy and you're able to
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channel that, that breakoup moment, as you know many people do,
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all of a sudden, you know we're gonna have we
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have so much free time, We feel so much better
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about ourselves. We take care of ourselves first. Finally, and
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that is where the revenge body comes in. Right Finally,
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all of a sudden, people get fit because they're no
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longer locked in and weighed down by whatever that previous
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relationship was. And I thought that was such an interesting
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parallel to leaving your job and to breaking up with
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a certain career and wanting to make a complete one
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pint eighty shift. And so I thought to myself, all
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that the pain that comes with it, no matter if
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you leave your job by yourself or if you're forced
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to write, if we could channel that energy into momentum,
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and if we would be able to take all those
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those newer pathways that all of a sudden just bubbling
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because things are new and the brain is out of
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autopilot all of a sudden, and it's just like whoa,
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everything is really exciting. All the neurons are firing. That
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is exactly the right moment for you to rewire your
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brain into force success, to rewire your brain so that
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it actually serves you. And so the same as a
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breakup in the relationship, when you break up with your job,
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how can you use that energy and the time and
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the mind space and hopefully that the piece that your
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body is immediately feeling from not being you know, pushed
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down and having all the negative energy around that with
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your boss or your colleagues and whatnot, channel that into
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something positive and really lock in why you're doing this
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and putting yourself first. So I think that was such
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a powerful parallel that the more this popped up, people
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were just resonating to it. And so now I'm like,
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you know what, I should talk more about the revenge business.
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I love that.
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And on that note, We're going to take a quick break,
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say thank you to our supporters, and we'll be back
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here in just a moment. Onward of Mom Radium.
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She is brave, she is bold, She is you, and
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we want to tell your story. Are you ready to
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share your journey with us on Word of Mom Radio?
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Go to wordomomradio dot com and register as a guest.
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We want to tell your story because when you win,
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we all win.
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In twenty seventeen, Unsilenced Voices was formed to help survivors
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of domestic abuse and gender based violence worldwide. The organization
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currently serves Siri Leone, Rwanda, Ghana, and the USA. In
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twenty twenty two, Unsilenced Voices gifted over thirty three thousand
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dollars to survivors in the USA and in Siri Leone,
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there are over twenty six young girls who have been
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rescued from sex trafficking and domestic abuse and now going
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through vocational training school in order to better their lives.
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We need your help. Donations are critical in order for
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us to continue our work. We also need volunteers to
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help with research and development. Please visit Unsilenced Voices dot
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org for more information.
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And We're back here on Word of Mom Radio. We're
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speaking with Nadia from We were just talking about the
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revenge business. And I love what you have to say
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because you know what you said it earlier about you know,
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this is our life and this is what we have