Brittney Lincoln in The Business Spotlight with Dori DeCarlo
Brittney Lincoln founded Females in Franchising after recognizing the need for a community designed exclusively to support women in franchising.
Brittney Lincoln is Vice President and Partner at Limitless Franchise Growth, and CEO and Founder of Females in Franchising—a platform dedicated to advancing women in the franchising industry. With over 13 years of experience across home services, beauty, and medical franchises, Brittney is recognized as a connector, educator, and strategist. She specializes in guiding business owners through franchising, scaling brands, and expanding operations.
Brittney’s background includes owning a retail business and a successful career in corporate sales. Her expertise covers brand development, scalable franchise strategies, and responsible franchising practices. She is frequently sought after for her insights on franchise development, scaling operations, and supporting franchisee success.
She holds a BSBA in Business and Management, values teamwork, and enjoys swimming and skiing. Brittney is also a dedicated mother of two and values family time and travel. Her mission is to educate and support business owners in scaling through franchising, ensuring they have the resources for success. She is committed to responsible franchising and continues to make a significant impact in the industry.
Join host Dori DeCarlo on The Business Spotlight and connect with Brittany at FemalesinFranchising.com, LimitlessFranchiseGrowth.com, follow on LinkedIn.
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Brittney Lincoln
CEO/Founder/Mom
Brittney Lincoln, Franchise Connector, is the CEO and Founder of Females in Franchising, a dynamic platform dedicated to empowering women in the franchising industry. With over 13 years of experience spanning home services, beauty, and medical franchises, Brittney has built a reputation as a connector, educator, and strategist in the franchising world. She is passionate about providing a space for women to collaborate, learn from industry experts, and grow both personally and professionally. Her expertise lies in helping business owners understand franchising, scale their brands, and take their locations from one to 100.
As a seasoned business person, Brittney brings firsthand experience to the table, having owned her own retail business before transitioning into a successful corporate sales career. She specializes in merging and launching brands, developing scalable franchise strategies, and ensuring responsible franchising that benefits both franchisees and the industry at large. With her extensive background, she is a sought-after expert on topics such as how to develop a franchise, scaling from five to 50 locations, and setting franchisees up for success.
Beyond her professional achievements, Brittney holds a Bachelor of Science in Business Administration (BSBA) in Business and Management. She is a firm believer that teamwork makes the dream work. A competitive swimmer and avid skier, she thrives on an active, outdoor lifestyle. Most importantly, she is a dedicated mother to two children, ages 11 and 5, and cherishes time spent traveling and creating lasting m…
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